Social Media Marketer
Job Description
We'd like to share something vital about us. We're a people-centric company.
We highly value the people we work with and invest in their growth and wellbeing through progressive benefits, which makes us among India's top 40 companies in health and wellbeing.
Every little decision, from business practices to hiring people depends on our core values: Openness, Enthusiasm, and Kindness.
We expect team members to live the behavioral traits of these values through daily interactions. That's the secret to our empowering, safe, experimental culture.
If all that doesn't sound like your cuppa tea, we recommend that you don't proceed further.
Now, About The Role.
As a Social Media Marketer at Axelerant, your main purpose is to make the right kind of noise on social media about our brand's service areas. Why? To attract the right kind of audience and clients we want to work with. And to establish us among the go-to agencies, globally, for digital transformation.
Some of our recent clients have been the UN, the University of East London, and Doctors Without Borders.
You'd run your areas of responsibilities with complete ownership, in collaboration with team members and stakeholders. Micromanagement makes us grunt like the Hulk, so nobody would be looking over your shoulders. But you'll be a part of a magnificent team who will have your back through thick and thin. You just need to say the magic word: help.
We like fun and quirky. And most of all, we absolutely enjoy what we do. How else can you thrive, right?
Key Responsibilities
- Is an extroverted, social person who loves interacting and getting to know all kinds of people
- Has excellent knowledge of Facebook, Twitter, LinkedIn, Instagram, Medium, and other social media best practices
- Creatively and constantly engage with target audiences, including our customers and team members
- Work alongside other sales, marketing team members, and Directors of all Service Areas to help distribute content that educates and entertains our audience
- Develop, execute, and optimize paid social media campaigns
- Assist our Community Managers in organizing and conducting webinars, and distributing monthly newsletters
- Assist our team in publishing podcasts and creating media to promote these podcasts on social media
- Stay up to date with the latest social media best practices and technologies and educate others on our team
- Design and implement our content strategy, creating relevant content to develop brand awareness
- Has proven written communication skills
- Is sensitive to design language and has experience coordinating with a team of designers, video editors, copywriters
- Commands an impeccable attention to detail
- Has experience in web analytics tools (Google Analytics, Moz), and social media marketing applications (HubSpot, Hootsuite, Buffer, Tweetdeck, etc.)
- Has knowledge in SEO/SEM/online media, analytics, web technology, mobile campaigns, community, paid media campaigns, and the concepts of creative and brand strategy
- Measure and report the impact of social media activities on the overall marketing efforts
- Has expertise and passion for social media and community-building online, including in-depth knowledge of social media platforms, market trends, best practices, and tools of the trade
- Is passionate about technology, gadgets, marketing, and crowdsourcing
- Is a highly collaborative and creative person with exceptional interpersonal skills
- Wants to work in a growing startup environment
- Has the wisdom to alleviate the situation—not intensify it—if Axelerant's brand is attacked
- Can passionately eat, sleep, and breathe Axelerant
Skills, Knowledge And Expertise
- 3+ years of Social Media Marketing experience in a corporate marketing or agency marketing role
- Exceptional business writing skills and can visualize as well as convey a message into relevant and engaging content
- Expert level skills in using and navigating social media networks' native web apps, 3rd party social media tools, and "the internet" to run it all
Why Work At Axelerant?
Benefits
We're a people-centric company, driven by our core values: Openness, Enthusiasm, and Kindness.
We highly value our people and invest in their growth and wellbeing through progressive benefits, which puts us among India's top 40 companies in health and wellbeing.
- Excellent work exposure - Some of our recent clients were the UN, the University of East London, and Doctors Without Borders.
- Work-life flexibility and remote work - You decide when and where to work. This has allowed many team members, who couldn't have held a regular job otherwise, to have thriving careers.
- Eight-hour workdays - We don't say 8 hours and expect 12 hours minimum.
- Meaningful time off - 52 weekends and 35 days per year of consolidated leave, plus maternity, paternity, and sabbatical allowances. We also have Kindness, Bereavement, and Caregiver Leaves for difficult times.
- Medical insurance for self and family - Because your and your loved ones' health matter to us.
- Performance coaching - Our professional, empathetic coaches will help you become your best version through career and personal development.
- Event sponsorship - If your session at any event is selected, and aligns with our organization goals, we sponsor the whole trip (national or international).
- Continuing education allowance - We'll cover up to 3% of your annual salary yearly for classes, certifications, or buying books to further your capabilities. Additionally, we'll reimburse up to 13,000 INR/$130 USD for a reading device like the Amazon Kindle Paperwhite.
- No micromanagement - Micromanagement makes us grunt like the Hulk. So nobody would be looking over your shoulders. But help is always available when asked.
- No discrimination - We believe in equal pay for equal work. Personal decisions like planning to have children will not stop you from getting promoted.
- Championing inclusivity - We like diversity. It enriches our lives and products. If you see something wrong or that could be better on day 1, share through established channels to bring positive change. We listen.
- Meaningful projects to contribute back - Most of our projects are in the education, government, healthcare, and not-for-profit sectors. We also encourage and support team members for open-source contributions.
There Are Many Other Progressive Benefits:
- Health and wellness allowance
- Generous home office set-up allowance
- Sponsored team meet-ups, offsites, and retreats
- Co-working space allowance