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Amazon Product Launch Manager

Job Description

Posted on: 
April 18, 2025

Are you an Amazon expert ready to drive explosive growth in the home & kitchen niche?

ThreadNanny (https://www.threadnanny.com/) is seeking a highly skilled Amazon Product Launch Manager to lead end-to-end new product launches, drive growth for existing products, and dominate the Amazon marketplace. If you have a proven track record of successful launches, deep Amazon expertise, and a passion for data-driven strategies, we want to hear from you.

Key Responsibilities:

  • Own the full Amazon product launch lifecycle, from research to top rankings and sales.
  • Develop and implement efficient launch SOPs.
  • Strategically drive growth and optimize existing Amazon product listings.
  • Lead cross-functional teams to ensure successful and profitable launches.
  • Implement strategies for rapid initial sales and reviews.
  • Utilize daily performance data for agile optimization.
  • Oversee creation of high-converting, keyword-rich listings.
  • Manage strategic inventory planning for launches.
  • Develop and manage initial Amazon PPC launch strategies.
  • Implement dynamic pricing for enhanced conversion and ranking.
  • Proactively manage launch risks and implement solutions.
  • Conduct post-launch analysis and iterate on future strategies.
  • Mentor and guide internal teams on launch best practices.

What We're Looking For:

  • Extensive experience with successful Amazon product launches (US marketplace).
  • Excellent communication skills.
  • Deep expertise in Amazon SEO and keyword ranking strategies.
  • Mastery of Amazon seller tools (Helium 10, Keepa, etc.).
  • Proven ability to develop and implement SOPs.
  • Strong cross-functional collaboration skills.
  • Track record of driving early sales and reviews.
  • Data-driven and analytical mindset.
  • In-depth knowledge of the US Amazon marketplace.
  • Demonstrated leadership capabilities.

Key Performance Indicators (KPIs):

  • Successful and timely achievement of early sales and ranking targets for new product launches.
  • Visible progress from product validation to launch execution within 1-3 months.
  • Rapid generation of initial customer engagement (reviews, strong conversion).
  • Measurable improvement in sales and keyword performance of existing products.
  • Optimal inventory management during launches.

Ready to make a significant impact on a growing Amazon brand? Apply now to join the ThreadNanny team!

Responsibilities

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