Merchandising Manager

As a Merchandising Manager in an Omni-Channel/E-commerce role, your primary responsibility will be to develop comprehensive merchandising strategies across various channels, both online and offline, to increase sales, improve the customer experience, and ensure brand consistency. You will collaborate with cross-functional teams, including marketing, inventory management, retail operations, and design, optimize presentation, and analyze data to make informed merchandising decisions. Your expertise in omni-channel retail, e-commerce platforms, and data analysis will be critical in achieving business objectives and delivering a perfect shopping experience to customers.

Reports to Director of Growth & Analytics, and directly leads a team of two – a Digital Shelf Manager and a Digital Content Coordinator.

Responsibilities:

Merchandising Strategy:

• Develop and implement a coordinated merchandising strategy that aligns with the company's overall business goals and brand image.
• Plan and implement promotional campaigns, including discounts, seasonal offers, and bundle deals, to drive sales and customer engagement.
• Collaborate with marketing and promotional teams to align merchandising strategies with promotional activities, campaigns, and customer segmentation efforts.
• Present new products, merchandising, and promotional strategies and efficiently implement market communication plans and new product launches.
  

Channel-Specific Merchandising Execution:

• Collaborate with e-commerce, brick-and-mortar, and other channel teams to ensure consistent brand representation, product availability, and pricing across all touchpoints.
• Develop guidelines and standards for visual merchandising, product presentation, pricing, and promotional activities specific to each channel.
  

Online Product Presentation and Optimization:

• Optimize product listings across e-commerce platforms, ensuring accurate and compelling product descriptions, images, and specifications.
• Determine the most effective product categorization, taxonomy, and navigation structure to improve the online shopping experience.
• Use SEO to improve product discoverability and search engine rankings.
• Implement A/B testing and analyze user behavior data to optimize product presentation, pricing, and promotions for maximum conversion rates.
  

Customer Experience Enhancement:

• Analyze customer journey and behavior across channels to find opportunities for improving the omni-channel shopping experience.
• Collaborate with the design and user experience teams to optimize website layout, navigation, and overall customer experience on digital platforms.
  

Analytics, Reporting, and Performance Monitoring:

• Track and analyze key performance indicators related to sales, conversion rates, average order value, and customer engagement across channels.
• Generate regular reports and dashboards to supervise the efficiency of merchandising strategies and identify areas for improvement.
• Use data analytics tools to uncover useful insights and make data-driven recommendations to optimize merchandising efforts.
• Analyze pricing data, market dynamics, and competitive landscape to recommend pricing strategies that drive sales, increase profitability, and maintain competitiveness.
  

Education & Experience:

• Bachelor's degree in business, marketing, merchandising, or a related field.
• Proven experience in merchandising and retail operations, with a focus on omni-channel strategy and execution.
• Strong understanding of omni-channel retail principles, customer behavior, and e-commerce merchandising strategies.
• Strong analytical skills with good understanding of key business and financial metrics such as Sales, Gross Margins, Operating Margins, Inventory Turns
• Experience in Retail execution at retailers such as Home Depot, Lowe’s, Walmart, and Target
• Proficiency in e-commerce platforms like Amazon, Home Depot, Lowes, Wayfair etc.
• Familiarity with web analytics tools, and reporting tools such as Excel and Power BI
  

KRAUS USA, a premium sink and faucet manufacturer is an affiliate of Masco’s Delta Faucet Company, a leading U.S. manufacturer of residential and commercial faucets, including Delta®, Brizo®, and Peerless®-branded products. KRAUS USA is known for their command of the online marketplace with an outstanding product line and brand recognition for their kitchen sinks We strive to push the boundaries of design to build the most outstanding kitchen and bath experience possible, for an everyday life that’s beyond the ordinary.

Beyond the competitive benefits and compensation, Kraus proudly offers an exciting and fun environment, steeped in creativity and dedication to our employees and communities. We invite you to learn more about our culture and company at www.kraususa.com.

At Delta Faucet Company, we view diversity as a mosaic of thoughts and perspectives that come from people’s varied cultural backgrounds, experiences, education, career paths and other influences that make each of us unique. For us, inclusion means welcoming differing opinions, collaborating, allowing people to come to work as who they are and recognizing everyone’s contributions. We know that in a diverse, inclusive company, ideas flow freely, all voices are heard and all perspectives are valued. Delta Faucet Company continuously strives to be this kind of organization. Diversity and Inclusion (D&I) supports our inherent values, makes us more relevant to customers and consumers and inspires innovation. It is not a goal or a program; it is a vital ingredient in our formula for success and a key to our future growth.

Company: Delta Faucet Company

Full time

Hiring Range: $81,500.00 - $128,040.00

Actual compensation may vary based on various factors including experience, education, geographic location, and/or skills.

Delta Faucet Company (the “Company”) is an equal opportunity employer and we want to have the best available persons in every job. The Company makes employment decisions only based on merit. It is the Company’s policy to prohibit discrimination in any employment opportunity (including but not limited to recruitment, employment, promotion, salary increases, benefits, termination and all other terms and conditions of employment) based on race, color, sex, sexual orientation, gender, gender identity, gender expression, genetic information, pregnancy, religious creed, national origin, ancestry, age, physical/mental disability, medical condition, marital/domestic partner status, military and veteran status, height, weight or any other such characteristic protected by federal, state or local law. The Company is committed to complying with all applicable laws providing equal employment opportunities. This commitment applies to all persons involved in the operations of the Company regardless of where the employee is located and prohibits unlawful discrimination by any employee of the Company.

Delta Faucet Company is an E-Verify employer. E-Verify is an Internet based system operated by the Department of Homeland Security (DHS) in partnership with the Social Security Administration (SSA) that allows participating employers to electronically verify the employment eligibility of their newly hired employees in the United States. Please click on the following links for more information.