Marketing Media Specialist II
Job Description
ABOUT THE COMPANY
We’ve been building businesses on Amazon for more than 10 years and we continue to be on the forefront as Amazon platforms evolve. We’re uncomfortable calling ourselves experts - since Amazon is always changing, we’re constantly adapting - but the breadth of our knowledge is vast, and our team’s diverse experiences elevate our partners’ businesses. We’re marketers, advocates, data scientists, supply chain managers, Amazonians, advertisers and merchants. But most importantly, we’re brand builders. Let’s build brands together.
POSITION OVERVIEW
Our Marketing Media Specialists wear many hats – they could also be called Digital Advertising Specialists, Advertising Strategists, or Digital Advertising Account Managers. No matter what we call them, they focus their energy on aligning with the account teams on Amazon initiatives and focusing on the optimization of digital advertising for strategic manufacturers. They must exercise discretion and independent judgement while troubleshooting and resolving issues with internal marketing/sales, retailers and manufacturers. Our ideal candidate for this position is a confident self-starter who possesses efficient organizational skills and the ability to multitask in a fast-paced environment.
Responsibilities/Accountabilities
- Grow brand awareness and sales by utilizing Amazon tools, including Amazon Sponsored Advertising
- Maintain strong business relationships with key clients
- Maintain proper spending within allocated budgets determined by key stakeholders
- Coordinate with account leaders to execute strategies and tactics for marketing, advertising and brand development
- Deliver weekly, monthly and quarterly reports for brands to identify trends with optimization insights and accelerate growth
- Work internally and externally to identify client goals & objectives to build media plans that align with the overall brand growth strategy
- Partner with media analysts to identify trends and proposed optimizations to continue meeting/exceeding established goals
- Actively seek out new Amazon product offerings and BETAs that can be utilized with our clients?
- Build trainings to share best practices with other media specialists
Knowledge/Skills
- Experience with digital marketing, search engine marketing, programmatic media buying
- Excellent written, oral and interpersonal communication skills
- Proficiency with Amazon tools, including the Amazon Advertising suite of solutions
- Proficiency in Microsoft Office Suite, specifically Microsoft Excel
- Ability to analyze large data sets and identify trends to inform the business
- Proficiency in Adobe Creative Suite
- Ability to problem-solve and multitask
- Certification in Amazon Advertising is a plus
Benefits
- Medical
- Dental
- Vision
- 401k Plan
- PTO
- Paid Holidays
Equal Opportunity Employer
Sponsorship for work visa unavailable
Qualifications
- Post-secondary education or equivalent experience
- 2 - 5 years of marketing experience
- Experience with Amazon Advertising or other retail media channels
- Individual must reside in CST or EST time zone