Customer Marketer

SamCart is one of the fastest growing e-commerce platforms built by creators for creators. We’re a company founded and run by marketers. SamCart is looking for a performance-driven Customer Marketer to own our customer lifecycle journey.

Given our recurring subscription model, we win when our clients are successful, happy and growing their businesses. Our focus on customer experience, engagement and success is absolutely vital to our long-term profitability. We will not be successful unless our customers are receiving massive value from our platform. As such, we need an experienced Marketer to own driving success for our proven seller customers. This role includes responsibilities for micro/VSB/SMB Customer Experience & Success activities and outcomes (e.g., on-boarding, adoption, advocacy, upselling, retention, etc.) via a 1:Many, digital marketing enablement framework.‍

Responsibilities‍

- Drive Customer Success & Revenue Outcomes

• Partner with CX (Customer Experience) to reduce churn in micro/VSB/SMB segment
• Develop and manage the customer lifecycle journey for the portfolio
• Develop repeatable process and measurements to ensure success in journey phases & continuously optimize
• Create and execute additional monetization and upsell revenue opportunities
• Influence future lifetime value through higher product adoption, customer satisfaction and overall health, engagement and NPS scores
• Manage strategy and act as administrator and final approver of in-app notification platform and messaging to drive customer product adoption, ongoing engagement, and additional revenue opportunities
  

- Pioneer Customer Engagement

• Build/nurture loyalty, thought leadership, and other marketing programs and communications to engage customers, segmented by persona
• Partner with account management, customer success, and acquisition marketing, to leverage and tailor prospect programs for customer audiences
• Manage 1:Many customer activities (onboarding, training, health, advocacy)
• Manage customer contact process, frequency, and calendar of messaging (considering product, persona/role, and other factors)
• Measure and communicate customer marketing activities impact on customer growth, retention, and financial outcomes, including ARR generated through upgrades and GMV produced by customers
• Own the advisory council, customer reference programs, and testimonial and review efforts
  

Experience/Skills

• Minimum of 3-5 years experience in SaaS marketing, ideally in customer marketing, digital marketing or product marketing
• Goal-oriented, customer-focused marketer
• Proficiency in Hubspot, SalesForce and Client engagement tools
• Strong empathy for customers AND passion for revenue and growth
• Strong understanding of value drivers in recurring revenue business models
• Analytical and process-oriented mindset, with ability to leverage data and insights in decision-making
• Excellence in problem-solving and attention to detail
• Excellent communication and presentation skills
• Excellent project management skills
  

Added bonus if you have experience in following areas

• Experience using project management tools like Notion or ClickUp
• Expert in Hubspot, SalesForce and Client engagement tools
• Start-up experience, especially early/high growth stage SaaS companies
  

This is what you’ll love about SamCart

Our co-founders always say “Their success is our success” and we believe that about our people too! We want everyone to love their job at least 80% of the time and when you are successful, the whole team is successful.

• Each team has one offsite Hub Week per quarter to collaborate with team members (and others!) and plan for the upcoming quarter.
• Diversity adds value to everything we do - We hire from and for a wide range of backgrounds and experiences to allow the team to bring their own unique ways of thinking and working to each project
• We have unlimited PTO with an encouraged 14-day minimum to empower our team members to maintain a healthy balance in their day-to-day lives.
• Yay, we have 401K!
• Health Insurance premiums are covered 100% by SamCart for you +1, be it a significant other or child.
• Supportive Parental leave policies for all parents
• Career growth and development are essential here at SamCart and we want all team members to build sustainable, future-proof and adaptable careers.
• Self-Care is important, which is why we offer a monthly wellness credit.
  

Our Core Values

Be Transparent - We communicate openly, thrive on feedback, and check our egos at the door.

Be Human - We operate with compassion and always assume positive intent.

Be an Owner - We are all owners of the business. We take pride in our work and know that the success of our customers and the business contributes to our individual success.

Be Creative and Commit - We collaborate, create resourceful solutions, and work as a team to get it done.

Be You - We are stronger together because of the unique qualities we each bring to the team. We believe in balance, making time for fun, and enjoying the work we do!