Content Marketer - Experience Design
Job Description
Before applying, please read this note from the Marketing Director:
This Content Marketer role is for a very special someone. We haven't been able to find you yet—but we know that you're out there somewhere!
- First, you have to align the right values (openness, kindness, and enthusiasm).
- Second, you have to come with a certain set of interview and writing skills that you can demonstrate.
- And third, you need to come with a background in or significant context to Experience Design.
Maybe you're a professional content writer with a penchant for Experience Design, or someone in marketing who worked at an agency offering Experience Design services. Or maybe you're a Designer from the world of Experience Design who's looking for a change, to hone their craft in writing and content creation while keeping your hand in the design. If this is exciting, tell us so by applying.
We've been looking everywhere for you.
What are the basics of this role?
With a clear focus on strategic goals and objectives which we'll mutually set, you're expected to create compelling content to engage our target audiences which will be shared across all channels.
You'll foster value-driven brand awareness by evaluating web traffic with respect to your work, and report on the results of marketing activity and to optimize your approach to create future campaigns to grow to our Experience Design department.
Your focus would be to penetrate deep into our Experience Design Partner Ecosystem, understand our prospects thoroughly and write & promote content that resonates with them.
Responsibilities
- Participate in Experience Design projects, with the primary responsibility of interviewing stakeholders, and thought leaders from the partner ecosystem, and creating high-quality written content
- Create and own required content, meaning all Experience Design-related articles and posts on social media platforms, building your own brand as well as Axelerant's in the Experience Design space, which is growing at Axelerant
- Learn complex, trending concepts and communicate the information in a way that is engaging and understood by a defined target audience and personas
Requirements
- Demonstratable understanding of Experience Design
- Demonstrable understanding of Content Marketing
- 2+ years of professional writing experience
- Excellent English communication skills
- Attention to and retention of details
- Highly organized, process-oriented
Why Work At Axelerant?
Benefits
We're a people-centric company, driven by our core values: Openness, Enthusiasm, and Kindness.
We highly value our people and invest in their growth and wellbeing through progressive benefits, which puts us among India's top 40 companies in health and wellbeing.
- Excellent work exposure - Some of our recent clients were the UN, the University of East London, and Doctors Without Borders.
- Work-life flexibility and remote work - You decide when and where to work. This has allowed many team members, who couldn't have held a regular job otherwise, to have thriving careers.
- Eight-hour workdays - We don't say 8 hours and expect 12 hours minimum.
- Meaningful time off - 52 weekends and 35 days per year of consolidated leave, plus maternity, paternity, and sabbatical allowances. We also have Kindness, Bereavement, and Caregiver Leaves for difficult times.
- Medical insurance for self and family - Because your and your loved ones' health matter to us.
- Performance coaching - Our professional, empathetic coaches will help you become your best version through career and personal development.
- Event sponsorship - If your session at any event is selected, and aligns with our organization goals, we sponsor the whole trip (national or international).
- Continuing education allowance - We'll cover up to 3% of your annual salary yearly for classes, certifications, or buying books to further your capabilities. Additionally, we'll reimburse up to 13,000 INR/$130 USD for a reading device like the Amazon Kindle Paperwhite.
- No micromanagement - Micromanagement makes us grunt like the Hulk. So nobody would be looking over your shoulders. But help is always available when asked.
- No discrimination - We believe in equal pay for equal work. Personal decisions like planning to have children will not stop you from getting promoted.
- Championing inclusivity - We like diversity. It enriches our lives and products. If you see something wrong or that could be better on day 1, share through established channels to bring positive change. We listen.
- Meaningful projects to contribute back - Most of our projects are in the education, government, healthcare, and not-for-profit sectors. We also encourage and support team members for open-source contributions.
There Are Many Other Progressive Benefits:
- Health and wellness allowance
- Generous home office set-up allowance
- Sponsored team meet-ups, offsites, and retreats
- Co-working space allowance